Pan-African Youth Festival Prelaunch to Support Developing Communities

Written by Junior Medical Academy

January 4, 2021

Envision Africa 2021, curated by Teen Base Network under The United States Of Young Africans and Junior Medical Academy, is a 3 day Pan African Youth Festival that is meant to highlight the thrilling and thriving culture and diversity from and within the African continent. The festival is an interactive event that encourages collaboration and explains and explores culture with a pioneering approach. The day features a festive celebration of our culture in the form of art and fashion installations, live painting, the best of African cuisine, and live performances.

Our goal with this festival is to support small businesses and disadvantaged communities through the proceeds of this event.

We are helping the Ghanian community by driving revenue for small businesses by generating revenue for local stores, as all the youth attending the conference will buy food/be encouraged to shop at the stores in Takoradi mall. Our projected attendance is 1,000 young people, each of whom, on average, is likely to spend at least 50-100 cedi purchasing food and other goods. This will help generate a minimum of 50,000 cedi for the mall throughout the course of the event.

This festival will also help to provide free marketing. We have prominent influencers, some of whom have up to 20,000+ followers on their social media. By taking pictures of the event and posting online, local businesses will be receiving free advertising from dozens of international influencers, which will encourage their followers to shop at your mall.

The fesitval will also generate a community impact; our proceeds will go towards funding COVID relief projects which deliver protective supplies, sanitizers, water, and more to communities hardest hit in Ghana — ranging from homeless shelters, to schools for deaf/blind children, to cancer patients and teen mothers at hospitals.

Our Pre Launch Festival took place on December 19, 2020 and was able to drive hundreds of dollars of revenue for local businesses and our COVID Relief projects with dozens of attendees, in compliance with regional COVID guidelines. All of our proceeds went directly to supporting our joint COVID Relief Projects. We’re incredibly excited for our upcoming launch this spring!

Donate to help support the Prelaunch here! All proceeds go to supporting small businesses and disadvantaged communities in Ghana. 

 

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